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Our user-friendly documentation saves you time and
money. Where necessary, we produce Manuals and online
Help Guides in user-friendly language.
Need Plain English, User-friendly Documentation?
(a) Learn how to write
in plain English with our
Technical
Writing Course; or
(b) We can write your
Manuals /
Online Help Guides for you.
How does it save you money?
People read quicker, understand better,
and remember longer.
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"I notice that
the Upgrade Notes are now in layman's terms.
Please produce a new manual in this style!"
"Clear and easy to understand. Very user-friendly."
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Better
productivity
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Fewer support calls
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Easier translation
into other languages
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Better customer satisfaction.
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Higher
sales (true story).
Independent
research from companies and governments around
the world continues to demonstrate that clear, user-friendly
English produces significant business benefits.
New manual in Plain English saved 125 support calls
a month.
"In one test, customers who used
the clearly written manual made about 125 fewer
calls a month than customers who used the old manual."
- Cathy J. Spencer & Diana
Kilbourn Yates, 'A Good User's Guide Means Fewer
Support Calls and Lower Support Costs' (1995).
Royal Mail saved £1/2 million in 9 months.
Before consultant specialists clarified
a redirection-of-mail form for Royal Mail UK, there
was an 87% error rate when customers filled it out.
Royal Mail was spending over £10,000 a week handling
complaints and reprocessing incorrect forms.
The revised form in clear English reduced the error
rate dramatically, saving Royal Mail £500,000 in
the next nine months.
US Navy could save $250 to $350 million a year.
In 1989, there was a study of naval
officers who read a business memo, written either
in plain English or in a bureaucratic style. Those
who read the easy version understood it better,
took 17% to 23% less time to read it, and felt less
need to read it again.
Even more staggering is the projected cost saving
of $250 to $350 million a year, if all naval
personnel (not just officers) read plain English
documents.
- James Suchan & Robert Colucci,
The High Cost of Bureaucratic Written Communications
(1991).
Our Short Training Courses
Learn Plain
English in our Technical Writing Course - learn
how to be a plain English Author when you write
your documentation.
Successful
Business Emails course - teaches your staff
how to write professional emails in plain English.
See also:
Contact us and find out
more about Documentation and Training
Why use us for your
manuals or online Help Guides?
What
do Clients say about our documentation?
What subjects
can we write about?
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