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WRITING SERVICES

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What we write about

Plan Ahead!

Why use Authorgraphic

Plain English

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Our user-friendly documentation saves you time and money. Where necessary, we produce Manuals and online Help Guides in user-friendly language.

Need Plain English, User-friendly Documentation?

(a) Learn how to write in plain English with our Technical Writing Course; or

(b) We can write your Manuals / Online Help Guides for you.

How does it save you money?

People read quicker, understand better, and remember longer.

"I notice that the Upgrade Notes are now in layman's terms. Please produce a new manual in this style!"

"Clear and easy to understand. Very user-friendly."

  • Better productivity

  • Fewer support calls

  • Easier translation into other languages

  • Better customer satisfaction.

  • Higher sales (true story).

Independent Research says it works!

Independent research from companies and governments around the world continues to demonstrate that clear, user-friendly English produces significant business benefits.

New manual in Plain English saved 125 support calls a month.

"In one test, customers who used the clearly written manual made about 125 fewer calls a month than customers who used the old manual."    - Cathy J. Spencer & Diana Kilbourn Yates, 'A Good User's Guide Means Fewer Support Calls and Lower Support Costs' (1995).

Royal Mail saved £1/2 million in 9 months.

Before consultant specialists clarified a redirection-of-mail form for Royal Mail UK, there was an 87% error rate when customers filled it out. Royal Mail was spending over £10,000 a week handling complaints and reprocessing incorrect forms.

The revised form in clear English reduced the error rate dramatically, saving Royal Mail £500,000 in the next nine months.

US Navy could save $250 to $350 million a year.

In 1989, there was a study of naval officers who read a business memo, written either in plain English or in a bureaucratic style. Those who read the easy version understood it better, took 17% to 23% less time to read it, and felt less need to read it again.

Even more staggering is the projected cost saving of $250 to $350 million a year, if all naval personnel (not just officers) read plain English documents.    - James Suchan & Robert Colucci, The High Cost of Bureaucratic Written Communications (1991).

Leading UK Consultants

Our Short Training Courses

Learn Plain English in our Technical Writing Course - learn how to be a plain English Author when you write your documentation.

Successful Business Emails course - teaches your staff how to write professional emails in plain English.

Leading UK Consultants

See also:

  Contact us and find out more about Documentation and Training

  Why use us for your manuals or online Help Guides?

  What do Clients say about our documentation?

  What subjects can we write about?

 

Plain English from leading UK Consultants