Professional
Training:
Writing Course for Business.
A targeted course about writing
Technical Instructions, User Manuals,
Operating Procedures, Online Help Guides, etc.
This Business Writing Course is designed
for everyone who needs to produce clear, concise
information in the form of printed or on-screen
documentation.
This one-day course is interactive and practical,
covering the key elements of effective writing.
Why might you need
this course?
Many businesses suffer from the style of their
written output, with ideas poorly expressed,
confusing to the reader, bad grammar, bad design,
and so on.
An NOP survey said, "Bad design, poor grammar
and atrocious spelling could be costing UK businesses
a staggering £41 billion in lost sales".
74% of customers said they wouldn't trust a
business that used poor spelling or grammar."
See full article.
Who would benefit?
People who communicate business, training or
technical information to customers and colleagues,
in the form of User Manuals, Installation Guides,
Training Manuals, Standard Operating Procedures,
Work Instructions, Online Help Guides, etc.
Objectives
To plan documentation quickly and easily; to
write effectively for the target readership; and
to produce professional and user-friendly documentation.
Be confident in choosing an appropriate writing
style and structure documents effectively for maximum
impact.
Course Content
Effective Technical Writing: identify
the characteristics of technical writing that work
best, to ensure clarity and ease of use.
Planning the content: Learn simple, quick
and powerful planning techniques to identify what
should and should not be in a document.
Research: how to gather the material you
will need; interviewing; subject matter experts.
Structure: structure the content; logical
sequence; table of contents; appendix; index.
Plain English: identify the characteristics
of the "Plain English" writing style; how to apply
it to all documentation and make it user-friendly.
Target the reader: how to identify and include
different target reader groups when you write.
Clarity: using the correct words to explain
something; eliminate complicated waffle; using bullet
points and numbered lists; handling jargon and acronyms.
Brevity: avoid duplication, verbosity, redundant
words and phrases.
Layout and appearance: use of white space;
colour; images and diagrams.
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Spelling, Punctuation & Grammar: improve
the way you write; avoid common errors in punctuation
and grammar; use sentences and paragraphs correctly.
Writing for overseas readers or translation:
avoid clichés and idioms; ambiguities in English
that cause errors in understanding; reduce translation
costs.
Readability: improve your writing style and
increase readability, so that users can read the
content quickly, understand the message, and not
be hindered by complicated language.
Work Smart in MS Word: hints and tips to
work faster; unlock powerful functionality to improve
your writing style; add an automatic Index; identify
keywords for the Index.
Practice: there are written and verbal exercises
to check and emphasise what has been learned.
Resources: each delegate receives a copy
of the 150-page book, "Successful Technical Writing".
150-page Training
Manual
Course leader: Philip Tory, BSc(Hons).
Technical Author, Trainer and director of Authorgraphic
Ltd.
Booking your Course
Prices on application.
This course is limited to a maximum of 12 delegates,
and delivered in house.
Terms and Conditions apply.
For more information or to book, call 01452 - 500
639.
14 days' notice please!
We need your official order by at least two weeks
before the training date.
Training in
UK, Europe, India, USA etc. Distance is no problem.
Authorgraphic Ltd
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